
Zoho CRM Growth Systems
Rivetline is a boutique digital operations and marketing automation consultancy that helps ambitious businesses across the U.S. and Canada scale using Zoho CRM. We specialize in connecting Zoho with your paid advertising, email campaigns, and analytics stack to create one unified, ROI-focused growth system.
With over 25 years of experience launching and scaling businesses, our team transforms complicated marketing technology into streamlined, repeatable systems. We align marketing and operations so that every lead, click, and conversation works harder—and smarter—for your bottom line.
What We Build: The Connected Growth System for Zoho
Paid Advertising and Retargeting
Drive demand and align your content to every stage of your buyer journey with Google, Meta, LinkedIn, and TikTok ads—fully integrated with your Zoho campaigns and lead scoring.
CRM Automation and Workflow Design
Capture, segment, and nurture leads using automated Zoho workflows that respond to real-time behavior and intent. No more leads slipping through the cracks.
Email and Lifecycle Campaigns
Deliver hyper-personalized emails triggered by where your leads are in their journey—automated within Zoho and coordinated with your ad campaigns.
Cross-Channel ROI Measurement
From the first ad click to a signed deal, we tie every touchpoint back to performance. Know exactly what’s working—and what’s not—inside Zoho Analytics or your dashboard of choice.
We don’t do decks. We don’t do buzzwords. We focus exclusively on Zoho CRM setup, optimization, workflow automation, campaign integration, and revenue attribution. Rivetline makes Zoho feel simple, smart, and fully connected.
Our name comes from the rivets that hold strong systems together. That’s what we do: tighten the connections, reinforce your structure, and build a foundation for scalable growth—with no duct tape, no fluff.
Our Services – Driving Sustainable Growth with Zoho and Beyond
At Rivetline, we don’t just plug in software and walk away – we partner with you to continuously evolve your business systems for long-term success. Our services span everything from big-picture growth strategy to the nitty-gritty of cleaning up your CRM data, all geared towards helping established teams using Zoho (and other platforms) scale up efficiently. We aim to sound different from the typical “set it and forget it” consultants. That means no cookie-cutter setups or endless buzzword-filled decks – just hands-on expertise, a dash of humor, and real results you can measure. Below are the 12 service areas we offer to take your digital operations and customer experience to the next level.












